Network marketing is an “event-driven business.” Regional events, such as Super Saturdays, and Conventions, are good for your business! The benefit of being at a live event where one experiences the passion, vision, excitement, inspiration, friendship, and training, is absolutely priceless!
If you focus on showing up at these events, and promote them to your team and prospects, you’ll succeed. Being in a very positive, productive, and motivating environment is something that everyone needs to be a part of, and if you plug in, and plug your people in, then you will definitely see your business grow!
Taking your prospects with you will enable them to see the big picture, where they will be much more likely to join your business. Taking your team with you will play a big role in solidifying their belief system, because the biggest sale is the one you make to yourself! The big event accomplishes these very important goals, and it is the perfect 3rd Party Tool because it is not you who ever has to sell anyone—the event will do it for you. That is, of course, providing you do the work of putting butts in seats. I was taught early on to make this a priority in my business. The objective was to get as many people as possible to experience the big picture, and that’s what I did. Then, when the event was over, I would immediately start promoting the next event.
If I could have a prospect or team member do any one thing, it would be to have them come to a regional event. Can you think of a more impressive and effective activity when it comes to locking in someone’s belief and commitment level? It’s the difference between listening to a CD or being at the concert! You do not have to be an expert to see explosive growth in your business, just get good at putting people in front of the experts.
It’s every bit as important for you to attend as well. Just as it is everywhere in life, you lead by example, and if you want your team to go, you’ve got to go. But even more importantly, we’ve all got to recharge! You will encounter many challenges on your way to success and you’ll need to tap in to the energy of the group as often as possible; people who are going where you want to go, and who have goals and hopes and are working towards their dreams as well. Imagine it, if you will, as if your battery will periodically run low and you will literally need to take the plug from within your body and plug it into the socket, which is the gathering.
I have always put the highest priority on messaging this to my Nerium Dream Team. We focus on beating the drum very loudly when it comes to attending these events and being in the room, making our success rate very high.
This is a simple business: Retail and recruit, plug into a duplicable system, promote the events, and teach others to do the same. When you’ve got everyone going in the same direction, you can then reach your destination, and hopefully that will be. . . the big event!
